GDPR Compliance Is Mandatory For All Websites: Are You Prepared?

The GDPR has been implemented for a month. Here’s what’s changed. The Internet would like to apologize for all the scary-sounding warnings you received over the last month or two. You know the ones we’re talking about. There’s something saying “Our privacy policy has changed” and there’s something else about yadda yadda yadda. Also: the […]

How to clean up your digital marketing strategy for summer

If you’re like us, summer probably has you ready to pack a cooler, hop in the car, and hit your nearest beach, lake, or cookout. But before you break out the shorts and burgers, take some time to reevaluate your digital marketing strategy. Summer is a fantastic time of year to get rid of digital […]

Learning from Others’ Mistakes: What Every Business Can Learn from the Equifax Hack

The Equifax hack was one of the worst cybersecurity breaches in American history. Here’s how it happened: hackers entered the Equifax servers through Apache Struts, a popular open-source development framework for Web applications. The Equifax hack ultimately compromised the personal data of over 143 million people, or about half the U.S. population. By now, we […]

4 Reasons Why a Website Maintenance Service is a Good Idea

Your new website is finally launched. Time to kick back and relax, right? Unfortunately, it’s not that easy. The moment your gleaming new site goes live, various forces are already starting to pick away at it. Hackers poke at your infrastructure. Updates bob around, promising to make things better, yet often failing to do so. […]

WordPress Cybersecurity Alert: Massive Attack Targeting WordPress Websites

“The most aggressive campaign we have seen to date” Early Tuesday morning, WordFence, a WordPress cybersecurity service, posted an alert of a massive brute force attack campaign that was mounting by the second. By the time the world started waking up, the campaign had peaked at 14 million attacks per hour. This means that this WordPress […]

Watch Out for “The Guy”

“So, who’s managing the back end of your web site?” “Oh, we got a guy.” And thus strike the gongs of doom. More often than we’d like, clients come to us because they used “A guy.” It conjures images of a self-taught, one-man shop working out of his basement to make websites on the cheap. […]

You’ve Been Hacked! Now what? Unpacking Business Cybersecurity

Here’s a business cybersecurity story that happens all too often. A financial services company provides a website portal for their clients to access their investment accounts. Clients visit frequently to review their accounts and browse the company’s rich library of helpful information. One afternoon, while the company president is at lunch with a client, he receives […]

Why you should invest in website maintenance

At Red Letter Marketing, we specialize in helping our clients get the right website for their needs. That might require building a new custom site, a templated site, or updating their existing site. But no matter what, we also know every site requires regular website maintenance, and we want you to understand why. Website functionalities […]