RLM Marketing Madness 2016

By Greg Harron | March 22, 2016

We are excited to host the 2016 RLM Marketing Madness Tournament, an epic battle for bragging rights among the top digital marketing tools available today.

The Marketing Madness Tournament Selection Committee has been hard at work reviewing the potential participants and determining the top 16 seeds. We selected each team based on its number of twitter followers.

The Sweet Sixteen: Round 1 Matchups

RLM Marketing Madness Tournament Bracket

We have some powerhouse programs in the field and some rising upstarts looking to deliver some big upsets. The first round sees several cross-discipline matchups, such as the intriguing #2/#3 battle of social analytics power Simply Measured vs SEO-focused SEMrush. Then, there are also some very interesting potential second round matchups, such as possible head-to-head battles with social superstars HootSuite and Sprout Social. Finally, there’s a chance for a Hubspot/Marketo marketing automation showdown!

The Round of 16 tips off on Wednesday March 23rd. A 24-Hour Twitter Poll will determine all matchups. Then, the team with the most votes will advance to the next round. Make sure you follow the matchups on Twitter and place your vote for the marketing tool that you cannot live without!

ROUND 1 SCHEDULE

1 @Hootsuite vs 4 @BuzzSumo – Tipoff Approximately 9:00am ET, Wed. March 23

Then 2 @SproutSocial vs 3 @Canva – Tipoff Approximately 9:30am ET, Wed. March 23

 

1 @Moz vs 4 @UserTesting – Tipoff Approximately 10:00am ET, Wed. March 23

Then 2 @SimplyMeasured vs 3 @SEMrush – Tipoff Approximately 10:30am ET, Wed March 23

 

1 @GoogleAnalytics vs 4 @ScreamingFrog – Tipoff Approximately 11:00am ET, Wed. March 23

Then 2 @MailChimp vs 3 @CrazyEgg – Tipoff Approximately 11:30am ET, Wed March 23

 

1 @Hubspot vs 4 @Optimizely – Tipoff Approximately 1:00pm ET, Wed. March 23

Then 2 @KissMetrics vs 3 @Marketo – Tipoff Approximately 1:30pm ET, Wed March 23

 

We will update this page with tournament results as they unfold. Stay Tuned!

Follow RLM to stay up to date on all the tournament action.

Let the Madness begin!!!

#MarketingMadness