You’re probably familiar with the phrase “Christmas in July”, a phrase used loosely to describe summer indulgences. It holds an actual function for countries in the Southern hemisphere, whose seasons are reversed. And though we find ourselves on the top half of the planet, we are thinking about the holidays even in the 90+ degree […]
Tag: Marketing
Do we ever say no to clients? Yes. Here’s why.
Is the client always right? Well…no. Here’s how to spot when a client is going against their own best interests, and how to say no (politely). How to say no to a client? And when is it appropriate to do so? Sometimes, it isn’t appropriate. For instance, consider this scenario. Client: Shouldn’t the email blast […]
